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-UE
"Princess of Mars" renamed 'John Carter of Mars' then simply 'John Carter'
The logic is that no boy is going to see a movie with the word 'princess' in it and no girl would go see a space opera action film in the first place which still doesn't explain why they dropped 'of Mars' from the title.
2011 folks!
Comments
With the cross-demographic popularity of Harry Potter, they could have named it "John Carter and the Princess of Mars".
It's stupid to us now, but little boy logic doesn't always make sense.
It is now my headcanon that forz is the kid getting the book read to him in The Princess Bride.
Also this movie will be PG-13.